Segments With Consistent Traction
- GA 400: Reach high-volume commuters, regional travelers and commercial traffic moving between Atlanta, Alpharetta, Cumming, Dawsonville and North Georgia.
- GA 20: Capture major east-west commuter, retail and residential traffic traveling through Cumming and connecting Forsyth County with Cherokee and Gwinnett counties.
- US 19: Provide strong regional visibility along the GA 400 corridor with repeated exposure to daily commuters and visitors.
- Buford Highway / GA 20: Reach shoppers, residents, healthcare traffic and commuters traveling through Cumming’s major commercial districts.
- Bethelview Road: Connect with growing residential communities, retail centers and drivers accessing GA 400 and western Forsyth County.
- Peachtree Parkway / GA 141: Reach affluent residential areas, retail traffic and commuters traveling through southern Forsyth County toward Johns Creek and Peachtree Corners.
- McFarland Parkway: Capture business, industrial, commuter and residential traffic near GA 400 and the Alpharetta-Forsyth County line.
- Ronald Reagan Boulevard: Reach local commuters, shoppers, healthcare audiences and residents traveling between major retail and residential areas.
- Marketplace Boulevard: Provide repeated exposure to high-intent shopping, dining and service traffic near major retail destinations in Cumming.
- Cumming, Coal Mountain & South Forsyth Approaches: Build visibility with residents, commuters, shoppers and visitors traveling between Forsyth County’s primary population and commercial centers.
Format Selection
- Static bulletins and posters: Provide continuous visibility along GA 400, GA 20, Peachtree Parkway and other major commuter corridors.
- Digital faces: Adjust messaging for morning commuters, lunchtime shopping, evening dining, weekend activity and seasonal promotions.
- Mobile and place-based advertising: Support retail openings, healthcare campaigns, recruiting, community events and local promotions.
Creative That Reads at Speed
- Use one clear idea and seven words or fewer with bold, high-contrast typography.
- Feature one focal image, a short URL or phone number and directional cues such as “Next Exit” or “Turn Right.”
- For digital billboards, rotate two or three creative versions based on commuter patterns, shopping activity and time of day.




















